Lisette Haglund

Simplifry is an app designed to simplify the way we organize and enjoy cooking. The idea was born out of a common frustration, namely having recipes scattered across different websites, in inconsistent formats with varying layouts and units. Simplifry solves this issue by collecting all your recipes in one place and automatically converting them into a clean, unified design.

Apart from storing recipes, the app also allows users to share recipes with others, create shopping lists, and keep track of ingredients, all to make meal planning easier and more enjoyable for the user.

The prototype was created in Figma to showcase the app’s core functionality and visual identity. A color palette of earthy greens and cool browns and beiges was chosen to evoke a natural feeling that reflects the simplicity of the app.